9 things managers do that make good employees quit

“Managers tend to blame their turnover problems on everything under the sun, while ignoring the crux of the matter: people don’t leave jobs; they leave managers.” The above may sound harsh, but creating a motivating, encouraging, driven and positive workplace culture comes from motivating and positive leadership. A good culture can create and retain good […]

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5 ways to retain employees in high-turnover industries

Offering a better workplace culture, opportunities for growth and timely feedback are great ways to retain some of your best people. After all, employee retention is strongly linked to employee engagement. Check out these five tips for how small businesses reduce turnover.

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What makes an employee highly engaged?

Engagement is key to employee retention, and reducing turnover is crucial to running a successful business. Check out this infographic. As you can see, there is a big difference between the experience of engaged employees and those who are minimally engaged. The truth is, disengaged employees hurt your bottom line, whether because they aren’t encouraged […]

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CJO: Insights from the 34th Biennial CAO Congress 2015

Interesting new people, dynamic presentations, a charming city, and a pound of a half of lobster were just some of the fantastic takeaways enjoyed by guests at the 34th Biennial CAO Congress this summer. For insights on various sessions, the Optofair, networking and her two presentations, read Pauline’s latest article in the Canadian Journal of […]

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Marketing your brand and refreshing your look

Knowing how to effectively market your products and services is important, and an intrinsic part of any business strategy. Having such a strategy can help optometry practices retain existing patients, attract new ones and sell more eyewear to clients across the board. It just requires some forethought, planning and active implementation on the part of your whole team. […]

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What can a millennial OD bring to your practice?

A lot. In fact, Dr. Matt Geller – founder of optometrystudents.com and newgradoptometry.com – calls hiring a millennial one of the best investment opportunities you can make for your practice. Whether it’s an innate-like grasp on technology, or ideas on how to run your business more efficiently, millennials can bring a fresh perspective and new ideas to your practice. Check out this […]

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Google’s 10 tips to perfect your practice website

In today’s digital age, your website will likely be the first point of contact with your practice for many of your clients or future clients. That is, if they can find it. Think of it as your digital storefront. Even if you aren’t set up to book appointments or sell eyewear online, your website is the digital door with […]

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5 foods for healthy eyes

Beta-carotene, lutein and zeaxanthin. And the more familiar zinc, and vitamins A, C and E. The nutrients we gain from fruits, vegetables and various foods are extraordinarily important to our eye health. Whether it’s to prevent macular degeneration or cataracts, carrots, leafy greens, eggs, berries, almonds and fatty fish can preserve your eyes and your […]

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Eye health: in the blink of an eye

As summer slowly begins to fade behind fall clouds and earlier nights, don’t be too quick to store away your sunglasses until next year (or a tropical winter vacation). Wearing sunglasses that block 100 per cent of UVA and UVB radiation, even when it’s cloudy, is a small step you can take to ensuring the […]

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